| Abstract | The article discusses the factors that affect cultural memory. Cultural memory is embodied in objectivations that store meaning in a concentrated manner. It is linked to places where a significant or unique event has taken place, or to places where a significant event is regularly replayed. The building of strong and complex cultural identities represented the ascending high cultures of the axiological age. The centrality of cultural memory in developing identity was known, and cultural memory thus cultivated, since times not immemorial.
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