The Engine's in the Front, But its Heart's in the Same Place: Advertising, Nostalgia, and the Construction of Commodities as Realms of Memory Oren Meyers. 2009. The Engine's in the Front, But its Heart's in the Same Place: Advertising, Nostalgia, and the Construction of Commodities as Realms of Memory. Journal of Popular Culture. 42(4):733-755.
